If you run a business that sells products online, you have to have a digital catalog. A digital catalog is similar to an online shop. Instead of showing customers the products you have on display in a physical location, you show customers how many products they can purchase if they place an order with you. A digital catalog helps your customers easily search and filter your products based on specific attributes such as price, brand, availability, size, color and more. It also helps them find the right product at the right price based on their needs and wants. If you want your e-commerce website or business to succeed, then it’s essential that you have a digital catalog. Here are 5 good reasons why you should convert your PDFs into HTML5 digital catalogs!
You Need a Complete, One-Stop Shop
Whether your products are consumable goods, like food and beverages, or non-consumable goods, like office supplies and clothing, customers have different buying needs and preferences. A digital catalog gives your customers all the information they need to make an informed buying decision, allowing them to compare your products to others’ products and make the right purchase. Customers who buy via a digital catalogue also have the option of purchasing multiple items at once to save both time and money. If they’re shopping for a group, they can create a shopping cart, save their shopping cart as a “virtual tote,” and then add items to the virtual tote as needed. Building a digital catalog is a great way to increase sales and boost your profits.
HTML5 Digital Catalogs Are User-Friendly
Many PDFs generated in publishing houses are created with a desktop or laptop in mind. While this may have been fine when publishing a PDF was the only way to reach customers, customers are using a much wider range of devices nowadays. Therefore, you have to make your digital catalog user-friendly across all devices and platforms. A digital catalog publishing is actually made up of a number of different components. Each component has to be accessible on various devices and platforms. If your digital catalog utilizes images, it’s important that your images are optimized to work on all kinds of devices. If your digital catalog uses text, it’s important that your text is also accessible on various devices such as mobile phones, tablets, laptops, desktops and even a variety of e-readers.
Consumers Want to Shop From a Tablet or Smartphone
Consumers are increasingly using mobile devices to shop online. In fact, a 2017 report indicated that 60% of consumers currently use a smartphone or a tablet to access e-commerce websites. This might not be surprising, considering that a majority of millennials and Gen Z prefer to do their shopping on their smartphones. This means that it’s essential to have a mobile-friendly digital catalog. You can have a mobile-friendly digital catalog by using HTML5. An HTML5-based digital catalog lets you add more functionality and features compared to an older digital catalog, which means you can better engage and delight your customers. For example, you can add features that let your customers filter items by various attributes, sort items by various attributes, and compare items.
HTML5 Catalogs help Build a Strong Online Presence
Building a strong online presence is critical for businesses with physical stores and online shops. You want to make sure that your online presence is as good as your offline presence because most of your sales will happen online! Therefore, it’s essential that you have a well-made digital catalog. The Internet is an essential marketing tool for any business. Not only can you use the Internet to sell products and services, you can also use it to build an online presence, increase brand awareness, and build a strong online presence. The best way to build a strong online presence is to have a digital catalog. With a digital catalog, you can easily create a store that customers can browse through and filter by various attributes. You can also create a store that customers can easily access from any device, like a smartphone or tablet.
Print on Demand is Going the Way of the Dodo
There’s been a lot of talk lately about print on demand (POD). This is where you print products based on customer orders placed. This is a great way to save money and time. However, print on demand is actually a dying marketing strategy. Customers don’t want to order printed goods anymore; they want to access them online. Consumers are starting to realize that printed goods are becoming an endangered species. This means that you also have to have a digital catalog. In addition to a print-on-demand strategy, you also want to have a digital catalog strategy in place. The best way to do this is to convert your PDFs into HTML5 digital catalogs.
HTML5 Catalogs help You Track Customer Searches and Orders
You can use a digital catalog to track customer searches, track orders, and set up a loyalty program. Customer searches are helpful because they let you see how customers are using your website and what they’re looking for. This helps you fix problems and improve your website. You can also use customer searches to update your website. If you add new products, you can include them among customer searches. This helps you keep your website up to date.
Conclusion
Digital catalogs are an essential tool for e-commerce businesses. Whether you’re an online shop or a bricks-and-mortar store, you need a digital catalog to attract and engage customers. A digital catalog gives consumers a one-stop shop for finding and filtering their choice of products. It also offers them the information they need to make informed buying decisions, which helps build a strong online presence and track sales. There are a number of reasons why you should convert your PDFs into HTML5 digital catalogs. These include the fact that they’re user-friendly, mobile-friendly and built with an eye for accessibility and ease of use.